Sunday, 15 March 2009

Top Ways To Make Money Online Now

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After taking my Speech Power class, I dashed to my desktop and read my emails. Suddenly, an email subscriber caught me online and instant messaged me on gTalk. He needed help he said, we conversed for bout 10 minutes.

I won’t paste his exact words here but he surely needs to make a quick buck right away. The guy has no experience online whatsoever, just a stinky ol’ job with a minimum salary.

Although I don’t really promote the “Make money now” model because internet marketing should be treated as a business and most of these techniques require a whole lotta work - there are just times where we need to start making money now.

So for bout an hour, I hunted for ways to make money online now, researched them thoroughly and collected useful links to support it.

Without further ado, here they are:

Data entry
Have an I.Q. of 60 and above? (Who doesn’t?!) Data entry is simply transcribing a different form of data into another form. For example, scanned pages of a book and handwritten letters into a Microsoft Word format.
In advanced jobs, it can be the transcribing of a different program. Be careful though, with just one mistake even a single space can cause a whole lotta errors in the program. So if you want to take the job, you have to be a patient typist and as accurate as an eagle.

Paid to click
I bet even a caveman can do this. You view a website for a certain amount of time and after that time expires, you are credited for bout $0.01-0.05 which is actually peanuts. But hey, do it for around an hour a day and you’ll get a bunch of peanuts!
And did I tell you that some paid to click sites offer second tier commissions? If you refer a friend you will be given a certain amount depending on their activity. Imagine referring 10 friends, 100 or even 1000?! That would give you a truck load of peanuts!
There are literally thousands of get paid to click sites, but the best probably is Bux.to. They’ve paid a whole lotta members ranging from two figures to even five figures! (Check their forum for success stories)

Graphic design
Do you know how to pull in heavy graphics out of thin air? Or do you have a clean and simple minimalist mind that a few are looking for?
If you eat and breathe design, why not get hired for an hour or two and do designs for people. There are loads of webmasters looking for graphic designers who pay bout $50-$100 for just a simple logo.
Most graphic designers use Adobe Photoshop - that is very costly, get Gimp. It’s free.

Coding

On the other hand, if you’re not a right brain kind of guy. Try coding.
You convert image designs of a website into a real live website. If you get the hang of it, you can make a high quality coded webpage for bout 30 minutes only. If you don’t know how to code HTML/CSS, go to HTMLdog to learn it step by step.
For a more sophisticated job. PHP, Perl, Cgi and many other programming jobs are also available on the said forums.

Writing
Probably one of the easiest way to make money online now - writing.
The biggest online company Google, what are they doing? Directing people to content right? And one kind of content aside from videos and images are written articles.
Internet marketers need content to feed Google and their visitors. Some people are just not into writing - well most webmasters are not into it really (I’m glad I am not one of them) so what they do is hire writers for $3-$5 for every 300 word article.
Don’t know the topic they are requesting? No problem! Use our friendly household tool - Google.

Buy and sell
On the early days of my online venture, I used to buy private label products (Articles, ebooks, etc.) at a very low price say $5 per package and repackage them for every specific niche. Then create a name for it, new graphics and it’s out on the market.
You can also buy and sell websites. Buy a cheap one, develop it a lil’ bit and then sell it on the same day.

Paid surveys
Tons of people are saying that it’s a big scam because it’s uber easy and has a big payout - but hey, they’ve been around for a very looong time. Why? Some do really pay.
So, are you up for sharing your personal information OR maybe sharing your fictional information? ;-)
If you want to fill out surveys, I recommend signing up for Survey Savvy or Cash Crate as they have maintained a good reputation overtime - and they have an easy smooth interface, beat that?

SEO services
One major aspect of SEO or search engine optimization is off page optimization. This can be achieved by buidling quality backlinks to a site.
Link building is not that hard when you have the formula but it does require tons of human power. One of the ways to build backlinks is by social bookmarking a site to Digg, Reddit, etc. Another is by submitting it to web directories, leaving blog comments and many other.
This is a big hit right now as loads of webmasters are looking for this service.

Video marketing
This way is out of the blue - offer video marketing services.
If you hang out on Youtube (Who doesnt?!) or other video sites, you may have watched of the phenomenal Will it blend series or maybe Kobe’s fake jump - what do they have in common? They both advertised a product!
Well you don’t have to have a blender to get millions of views, just by rapping, crying or even laughing you can too ;-)
On a serious note, power point slides and video tutorials work well too. Here’s a great example.

Transcribing
Most internet marketers sell variations of their product like say video presentation, audio presentation and text presentation to add more value and most importantly to raise the price.
However, doing so takes a whole lotta time. Imagine transcribing a one hour audio interview into a text presentation.
That’s where you come in. You can offer transcribing services on webmaster forums and charge a per minute rate. All it takes is a good ear and quick hands.

Forum posting
One of the hardest part of running a forum is at the start - your forum is dead quiet. No one is talking and no one want to start talking.
Webmasters’ solution to that is paid forum posting. This will be easy for teens especially if the forums’ topic are games, life and sports. It will be like chatting to your buddy - and being paid! What’s better than that?

Sell pictures
Got a digital camera sitting at home? If you have the artists perspective then why not try selling pictures for stock photos.
Snap pictures of your dog, room or whatever you have in your house then sell them on stock photography sites like iStockPhoto and StockExpert. Just don’t forgot to keep your privacy ;-)

Sell emails
It has been said tons of times and proved by loads of marketers - the money is in the list, and it’s good that even startup companies are paying people to visit their website via AdWords just to capture leads.
Try to do a quick search for “Web Design Las Vegas” in Google (This might not work on some countries because ads are geographically targeted, so I would suggest using a US based proxy). Did you know that the top 1-3 ads under the “Sponsored Links” are paying around $6 per click?!
So what if you make it easier for them? You capture the leads then sell it to them at a much affordable price?
Get an autoresponder, buy a private label product then give it away to related forums as an incentive to sign up to your list.
Do remember though that in your email capture form, tell them that by joining in your list, they will also be subscribed to other newsletters related to the product they are interested in.

Sell stuff!
Get up and check out your garage. If you see something worth looking at for a minute or two (Probably your dad’s old shoes, jacket or an old photo album) find a unique side that will set as a hook (Let’s say vintage shoes from the 60’s) then sell them on eBay, post an ad on Craigslist and Caching!

Brokerage
Have the guts to do some salestalk to unknown prospects? If you do, then offer brokering services. Broker domain names, websites and even partnership deals. It’s up to you on how you ask for payment - percentage or flat rate.
Best of all, no professional diplomas required, just a reputable grammar, a convincing salestalk and you’re good to go!

Saturday, 14 March 2009

Explode Your Google Adsense and Affiliate Commissions through Niche Blog Content Sit

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The overwhelming majority of the population has no clue what Google Adsense is and doesn't understand that Google and the site owner make money when they click on an ad. Now, let’s say that from all of the people visiting your site from the link embedded in your articles’ resourced boxes, only one person a day actually clicks on an Adsense ad. When you start using Word press to build your Adsense websites, you’ll soon discover what I mean.

Google did go on to implement paid inclusion via Ad Words and Adsense, but basic submission to the index has always been free. For more resources www.instant-adsense-dollars.com. An alternative to Adsense ads is to go into some pay-per-lead programs. What I love about Bolger is that once you plug in the Adsense code into your main template, a new page is created and Adsense is automatically displayed when you make a post. "Explode Your Google Adsense and Affiliate Commissions through Niche Blog Content Sites” Did you notice the last two words within the quotations.

Housewives, retirees, mom and dads, and others that have never made a dime on the internet have created full-time incomes by simply placing Google Adsense ads on their web sites or blog. Google Adsense fraud is one of the diseases that plague the Ad Words advertisers. Once I clicked on a link for more information - it all goes back to that single click, I was bombarded by the "make a fortune", "generate massive traffic", "explode your Adsense revenue", "capture high paying keywords", and the rest of the "unlimited profit from Adsense" brigade. Com/Made for Adsense (CS Monitor Article) That article made it appear that the entire Adsense program was a huge underground economy, when in fact that program made it truly viable for legitimate publishers of niche content to do very well for themselves for the first time.

Keep in mind that the primary purpose of building this type of Adsense site is to have visitors’ attention on the ads, and finally click on the ads, right. Legitimate SEO clients are typically selling goods or services at a profit rate that works out to ten or more times what they could get from Adsense. So what are the Google Adsense success secrets that other successful webmasters use to make some great money with their website? Because the Adsense™ program displays advertisements that are so closely related to the website content, it is advantageous to webmasters because the advertisements are actually of interest to website visitors.

There are times, however, when using Adsense makes no sense at all. * If or when you are removed or fined by Google for Adsense abuse, make sure you send copies of your IP address reports along with your re-inclusion request. You can just visit us at www.adsense-dollar-factory.com. More details are on the Adsense Decoded site here, so I will just give you a run down of the video lessons as an overview. C Ways to make money from Adsense by Using Articles and a Viral Marketing Website Any online marketing technique that involves the use of referral marketing or viral marketing automatically has a huge chance of being a success.

You also have the option of advertising on Google’s content network which includes all Adsense publishers, clicks from the content network can normally be attained at a lower CPC (cost per click) but this generally doesn’t convert into sales as well as the search network and is more likely to receive fraudulent clicks. But if the site involves you in no work (for example if it sells an e-Book or you generate Adsense income etc from it, then why remove it.

Adsense : Finding the Best PPC Programs

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Even though Adsense seems to deliver the most relevant ads, highest CTRs and best eCPMs, you shouldn't neglect the other players on the pay per click market. The top three best pay per click programs are, in this order, Google Adsense, YPN (Yahoo Publisher Network) and Chitika.







Other online advertising and contextual advertising programs seem to develop at an amazing rate, but it will be a while before any of them manages to threaten the position of the three main players. The most attractive thing about the programs offered by these providers is that they are fully automated, which means that you only have to paste a string of HTML code into your website and relevant ads will appear in that location instantly or in a very short while.

Google Adsense managed to secure its number one position as the best PPC program by creating a quick and easy to use ad placement and integration procedure. Also, the ads presented through Adsense are often very high payers, and revenues of $10 or $20 per click are not fairytales (multiply these numbers by 20-30 cliks per day, which is what you could expect to have after a couple of months of developing your ad-ready website).

Particularities of the 3 best PPCs Google Adsense - Adsense is the most popular and effective pay per click program. Although you can use the presets offered by Google as far as ad placement and appearance are concerned, you can also modify those to your heart's content. Another feature that contributes towards the title of "best PPC offer" is the fact that Google sorts the ads for you, only displaying those that are most relevant.

Contextual ads also imply that the program will differentiate between the different meanings of the same word - a site on Java software will display related technical and software-related ads, not tourist information for visitors heading for the Indonesian island of Java. You can also modify and filter the advertiser ads on your site, a fact which allows you to obtain better relevance and higher click through ratios. These are just some of the things that make Google Adsense the most effective PPC choice - you can find out more about it by reading our special Adsense report.

Yahoo Publisher Network - YPN aims to be the best pay per click program by allowing you to generate additional revenue from your site and take advantage of Yahoo! Publisher tools, services and programs. However, YPN is just out of beta, so it's a very young player on the market. Backed up by Yahoo's huge resources, YPN has all the chances of becoming a tough competitor for Adsense, and many publishers see this as a great thing, as this will diminish Adsense's dominance and make both Google and Yahoo offer better deals to webmasters in order to gain supremacy. While the beta version of YPN showed that it is not a perfect program, the bugs are being sorted out and many publishers are using Adsense on one site and YPN on another, then switching after a month or two so as to compare results.

Chitika "the industry's leading impulse merchandising company" as they say, also offers some interesting pay per click options. Many webmasters were thrilled with the idea that an alternative to Adsense is on the market and deemed Chitika to be the best PPC program. However, although some of them are still loyal Chitika users, others have complained of the low CTR rates. While its hard to make a general statement about this pay per click program, it is widely accepted that Chitika, just like YPN, is still in an infancy phase.

However, Chitika has the potential of becoming a great pay per click program (although it would take a miracle to overthrow "Google Adsense" in the near future). For more Adsense tips and guides on getting started, please see the author/resource box.

About the Author
Learn how to make money on the internet with our easy Google Adsense tutorial. Other resources: PPC advertising guide and which is the best pay
per click program
Source: http://www.zogol.com

How To Dig Google Adsense Gold

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How To Dig Google Adsense Gold? If you truly are serious about making money then buckle down and truly focus because if used right this could be your way to riches. Well then let's get this show on the road.

Experimenting With Channels
Channels are a the doorway to the google adsense cave that's filled with gold. Channel is a perfect name as they provide a way to know which way the money is. They can be used to record impressions, CTR, CPM, and earnings statistics for a certain box or even a page. It's up to you to use that information to make it earn you even more money. Also keep in mind that nothing is set in stone so if you think a color combination can do better in a different place other than the one your research provided then by all means try it out.
Staying fluid is a necessity in life as well as google adsense. Channels can be used in several ways from to finding out which places on your website are the money earners, which colors are the eye turners that seem to work with your particular website, and the third of course with format is best for your website. Those are the three things that once can use channels for, let's explore each:

Placement
Where you place an ad plays a major role in your earnings. Through experimenting with different places can one truly find which ones on your website visitors like to look at, therefore click your ad. This is where channels come in, you can keep track of the different of the positions by creating different channels for each. The all time favorite being above the fold (all the way on top of everything else) you can create a channel called "topbannerwebsite" the website part could be the site you are placing it on. You want to make the name of the channel as specific as you want, don't be afraid every character can be included in the name.

Set a timetable of the certain channels and see which ones perform better than others. This should allow you to know where your users mostly look and pay attention to. It takes about a week to be sure a spot will continue to bring in the same results or even month if you have the time. Now that you know the place let's see which colors can make the place look even better.

Color Palettes
Let's play dress up with our google adsense ads and make them look spectacular. Now that you know the place let's use those ingenious channels to find out what really makes the user's eyes pop open trying to sneak a peek. Different colors can be changed via the color palette but don't forget to have a different channel for every different color combination. The name should be in a specific to the color let's say "topbanner-red-and-blue". If you want though you can further into it including the url's colors and all that just make sure you can read it and know which colors you meant. With the place and colors known you are that much closer to truly maximizing your income.

Ad Formats
Ad Formats refers to the size and the contents of a specific ad unit. This is crucial to any google adsense campaign as how big or what it looks like affect a user's stand point. Thankfully google adsense has a range of formats available that can keep you testing for eternity. From images to text to referrals the list keeps growing everyday it seems. But what you need to focus is on is the ones that are already proven to get you the mos earnings even google adsense admits that the 336x280 large rectangle,300x250 inline rectangle, and the 160x600 wide skyscraper. I suggest you start your research with those and broaden your ranges if the results are not satisfactory. The channel should be a specific one by now in the terms of"top-banner-urlblue-textblack-336x280" that should be a basic of what your next names should be.

Combining all these three is the perfect method to maximize your google adsense earnings.
I know this seems like a lot of work but like I said money truly isn't a game unless you are in Las Vegas. To tell you the truth I myself take a month just to set the adsense blocks on any of my new sites. Everything has to be tried and measured to make sure it's the best as it gets. Remember what I said about these not being written in stone I suggest you get back at least a year and try it all over again so as to suit your audience even more. People do change and after any major change in your site either in traffic or look you should retrace your steps, but at least you have something to start with.

Thank You
What's the point of knowledge if you can't share it? Didier Ntwali says let's share and all be happy. Through All About Google Adsense and precharge projectnet spreading the word on all new SEO techniques has never been easier.

Author: Didier Ntwali

Friday, 13 March 2009

Blogger’s Built In Options To Display Adsense

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The easiest way to add Adsense to a Blogger blog is via the built-in gadget. I won’t go through the whole process, as it’s written about elsewhere, but you can add an Adsense gadget in the same way you can add a Profile gadget, Text gadget, Poll gadget, etc. Just go to Layout, then Page Settings, then click on Add a Gadget, select the Adsense gadget and then configure it.

The first time you use it, Blogger will ask you for your Adsense publisher number and link the blog to your Adsense account. Then you simply decide where you want the gadget to appear, what size and colour the ads should be and you’re off! You’re ready to start making money online.

You can also add Adsense between posts. To do this, click Edit on the Body gadget and turn on the Show Adsense Between Posts option. You’ll then be presented with the same options that the gadget gives you (size, colour etc).

Limitations With Built-In Options

There are several limitations to using Blogger’s built-in Adsense gadget:

1. Can’t Put Adsense Ads Within Posts

The main limitation with using the built-in Adsense gadget is that you can’t place ads within a post. You can add them before posts, after posts, between posts, in the sidebar, but not in the actual post.

It’s well known that the CTR (click through rate) is higher for ads within a post than for ads in other positions. So putting Adsense within a post will make more money for you. I cover how to do this below.

2. Can’t Use Channels

Another limitation of the built-in Adsense gadget is that you can’t use channels to track the performance of ad units.

However, this isn’t really a limitation - if you want to use channels, simply create your code on the Adsense site, then copy and paste your Adsense code into a JavaScript gadget, instead of using an Adsense gadget. In all other ways it will work the same as the Adsense gadget.

3. Blogger Only Shows Three Ad Units

The last limitation is only an issue for those people who place an Adsense unit in the sidebar. Some people choose not to do this, but I find that an Adsense unit in the sidebar performs relatively well (not as good as units at the top of the page, but better than those lower down the page).

The problem is that Google makes sure that only three ad units are displayed on a Blogger page, as per their Terms Of Service. Great in general, but it means you have less control over which ad units appear. Unfortunately the sidebar is rendered last in most templates, so it’s one of the units that disappear if there are too many units on the page.

This won’t happen on the single post page. However, if you display ads between posts (or within posts) then the sidebar ad unit will disappear on pages with multiple posts, such as the home page and archive pages. I explain how to overcome this below.


How Bloggers Make Money From Blogs

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How do bloggers make money from blogs?

I’ve been reflecting this week about the amazing diversity of opportunities that are opening up for bloggers to make money from blogging.

I’ve long advised that bloggers seeking to make money from blogging spread their interests across multiple revenue streams so as not to put all their eggs in one basket.

The wonderful thing is that this is becoming easier and easier to do 2005 has seen many options opening up. I thought I’d take a look at some of the methods that bloggers are currently using to make money through blogs.

Income Streams for Bloggers - How to Make Money Blogging

Advertising Programs - Perhaps the most obvious changes in the past few months have been with the addition of a variety of viable advertising options for bloggers looking to make money from their blogs. The most common way bloggers seem to earn money online is via the contextual ad program from Google - Adsense. A more recent addition that many are using successfully are Chitika’s eMiniMalls and WidgetBucks, Text Link Ads.

Azoogle Ads, Intelli Txt, DoubleClick, Tribal Fusion, Adbrite, Clicksor, AdHearUs, Kanoodle, Pheedo, TextAds, Bidvertiser, Fastclick and Value Click (to name just some of the options) and there is a smorgasbord of options. Of course there is more to come with MSN Adcenter and YPN both in beta testing and with a variety of other advertising system currently in development (YPN is only available to US publishers).

Lastly there’s BlogAds - one of the first blog specific ad networks.


RSS Advertising - The past 12 months have seen some advances in RSS Advertising also. I’m yet to hear of any bloggers making big money blogging through it to this point - but as improvements are made to the ad programs exploring this I’m sure we’ll start to see examples of it being profitable.

Sponsorship - In addition to the array of advertising programs that are available to join there is a growing awareness in the business of the value and opportunity that exists for them to advertise directly on blogs. I’m hearing more and more examples of this and have been fortunately to have a couple of ad campaigns of my own in the past month - one with Adobe a couple of weeks ago and another just completed with Ricoh for a new digicam over at my Digital Camera Blog. These are not isolated cases - as I say I know of many blogs exploring sponsorship with advertisers at present and suspect we’ll see more of it in the year ahead. Sponsorship is also happening on a post by post basis with some bloggers being paid to write on certain topics by companies - either in one off or a regular fashion - and they are able to make big money from their blogs doing so.

Affiliate Programs - There are larger affiliate programs like Amazon, Linkshare, Clickbank and Commission Junction but also literally thousands of others from the large to the very small.

Digital Assets - Increasing numbers of bloggers have been developing other digital assets to support and add revenue streams to their blogs. By this I mean that I’m increasingly seeing e-books, courses and tele-seminars being run by bloggers. My recent foray into this with the first series of the six figure blogging course that Andy and I ran a few weeks ago and have just released the study version of. This type of activity will only increase in future - in fact this week I’ve seen numerous examples of bloggers running courses.

Blog Network Opportunities - with the rise in popularity of Blog Networks - bloggers are also being presented with more places to earn an income from their blogging - by writing for and with others. While it might be difficult to get a writing gig with one of the bigger networks - there are plenty who are always asking for new bloggers to join and who are willing to pay bloggers using a variety of payment models. While there are distinct advantages of blogging for yourself - blogging for an established network who will handle a lot of the set up/promotion/admin/SEO etc has it’s advantages also. More and more bloggers are combining writing for themselves on their own blogs with taking on blog network blogs as additional income streams.

Business Blog Writing Opportunities - as blogging has risen in it’s profile as a medium more and more businesses are starting blogs. Many of these companies have internal staff take on blogging duties - but an increasing number of them are hiring specialist bloggers to come on and run their blogs. I know of a number of bloggers who in the past month or two have been approached for such paid work. Check out Bloggers for Hire if you’re looking for this type of work.

Non Blogging Writing Opportunities - Also becoming more common are bloggers being hired to write in non blogging mediums. Manolo’s recent coup of a column in the Washington Post is just one example of this as bloggers are increasingly being approached to write for newspapers, magazines and other non blog websites. Along side this is the rise of bloggers as published book authors - this is to the extent that one blogger I spoke with this week complained to me that they were one of the few bloggers than they knew who didn’t have a book deal!

Donations - Tip Jars and donation buttons have been a part of blogging for years now but this last year saw a number of bloggers go full time after fund raising drives. Perhaps the most high profile of these was Jason Kottke of kottke.org who through the generosity of his readership was able to quit his job and become a full time blogger.

Flipping Blogs - Also more common in 2005 was the practice of ‘Blog Flipping’ - or selling of blogs. This has happened both on an individual blog level (I can think of about 20 blogs that sold this year) but also on a network level (the most obvious of these being the 8 figure sale of Weblogs Inc to AOL).

Merchandising - My recent attempt to sell ProBlogger.net T-shirts wasn’t a raging success, but it is an example of how an increasing number of bloggers are attempting to make a few extra dollars from their blogs by selling branded products through programs like Cafepress. While I didn’t have a lot of success with merchandising - quite a few larger blogs are seeing significant sales - especially blogs with a cult following. I’m not at liberty to discuss details - but I know of one largish blog which will see sales over $20,000 in merchandise for the calendar year of 2005.

Consulting and Speaking - While it has been popular for established consultants to add blogs to their businesses we’re also starting to see bloggers with no consulting background able to make money by charging readers for their time in consulting scenarios BECAUSE of the profile that their blogs have built them. Blogging has the ability to establish people as experts on niche topics and we all know the value of being perceived as an expert. I spoke to one blogger last month who charges himself out at over $200 an hour for speaking and consulting work - his area of expertise was something that he knew little about 18 months ago - but through his blog he’s become a leader in his field and a minor celebrity in his industry.

As time rolls on there are more and more ways that bloggers make money from their blogs opening up. Feel free to suggest your own ideas and experiences in comments below.
by Darren Rowse
The above article is taken from www. problogger.net

How to Wrap Adsense in Blogger Content

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Here’s the trick and hack on how to put AdSense ads in within and beside of Blogger.com blog post body, and has the content wraps around the ads to make the ads look like part of the content. Coupled with using ad colors which blend the borderless ads to the blog overall color scheme, and choosing bigger ad format such as 336×280 large rectangle or 300×250 rectangle will definite optimize placement of AdSense ads, increase ads click thru rate and improve publishers income. Beside, the AdSense ads put in by this trick will also be shown and displayed in the blog main page, or when individual blog post content page is visited.
  1. Login to Blogger account.
  2. At Blogger Dashboard, click on Settings link listed behind “Manage” for the blog that you want to enable to show AdSense ads between posts.
  3. Click on Template tab, and then click on Edit HTML sub-tab link to open Blogger HTML code template editor to edit the contents of your template.

  4. Backup a copy of your template by click on Download Full Template link, in case it’s is needed be uploaded to Blogger server to recover the template in the event of mistake or corruption.

  5. Click to tick the Expand Widget Templates checkbox.

  6. Append the following lines of code into the template BEFORE the line of located above:

    Parsed Google AdSense Ad Code (guide to parse the HTML code of AdSense JavaScript with escape character)
  7. Note the above code will align AdSense ad block to the left. You can also make it make it float to the right, but change the “float: left;” to “float: right;” (some user reported that you may need to use only single quote (’) instead of double quote (”) for it to work, i.e. ‘float: left’ and not “float: left”).

    Note that you can also make the ads appear only on single post view.

  8. Click on SAVE TEMPLATE button when done.

The above trick may work to add ad code wrap beside the post content in Blogger from other advertising networks too, such as AdBrite, BlogAds, Chitika, Tribal Fusion, ValueClick, and etc, in case you can’t use AdSense for reason such as account banned. And there are more position inside posts to put AdSense.

Update: Blogger can also add AdSense ads inside post using Ads Between Posts trick.

Adsense in 5 tips

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Google just released a Newbie Central for their AdSense program, those ads webmasters can include on their site to earn money for every click on the ad from a visitor (if you're using the program, part of the advertiser budget will go to you, and the other part to Google). I wanted to add some tips from my own experience:

  1. Ads can work well in-between other stuff. On a games site of mine, some of the games don't contain ads next to the game area; the AdSense ad will only be shown in-between game rounds. This is the time the visitor is not concentrating on performing a task but might take a small break, and be open to the option of visiting new sites.

  2. Put too much emphasis on AdSense and your site may be linked to less. The more available space you dedicate to AdSense on your site, and the less you differentiate between ads and content in your design, the more money you earn with the program, right? Not quite. While pushing the AdSense may result in short-term gains, it might also convince some visitors that the site is too crowded to be worth visiting again. And some of those visitors may also be bloggers or other people who might otherwise help to promote your site with links to it. And the less your site gets linked to, the less traffic it gets, meaning AdSense revenues may go down in the long term.

  3. Even if you get huge traffic, the AdSense income from the site is more dependent on the site type and audience. Google targets AdSense ads automatically to the site content. Or at least, it does so ideally – but some types of content fare better than others with this targeting. I noticed for instance that AdSense does better on a games site than on a technology blog. I also heard people say that AdSense does quite good on product oriented blogs; say, one post solely about the iPod; another post solely about Gadget XYZ, and so on.

  4. Image ads can be relevant and work for you, but they might also apall some visitors. Google's AdSense program gives you the option to choose between a couple of different ad formats. Two main groups are text ads vs text & image ads. When you choose the latter, Google will deliver what they deem works best for your content (or so one would hope, and it would be in Google's best self-interest to serve you the best possible ad, it seems).

    However, Google doesn't really know your layout preferences, and they don't really understand when your audience thinks ads are "too much"; and considering image ads include Flash animations (which you can't disable, once you go for image ads), Flash animations may well push some people away. One thing you can do is to only show image ads in areas where they don't disturb the content, e.g. at the end of posts. Also, you might want to listen to visitor feedback on the ads being served; I received emails before that the blinking ad on this or that site made a person want to leave the site, at which point I blocked the specific advertiser via the AdSense Setup -> Competitive Ad Filter option.

  5. When it comes to context sensitive targeting, you can increase or lower the importance of certain parts of your page. To help Google find a matching ad for your content, you can use the HTML comment syntax by encapsulating more important parts with

    (Google notes that it may take up to 2 weeks for this change to your site will be taken into account by the AdSense.)

    What if your site doesn't have any good matchable content to begin with, though? Say, the page just includes an image. Well, for the reasons of search engine optimization but also ad optimization you might want to consider using at least a descriptive title, an explanatory footer containing the important keywords or keyphrases (the kind of footer that actually helps the human visitor by explaining what the page is about). In the case of image content, reasonable alt and title attribute texts should be used as well.*

    *Whatever you do, don't resort to "keyword-stuffing" as it doesn't help your visitors and may get your page ranked lower in search engines.

Tuesday, 10 March 2009

How to boost your AdSense revenue

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AdSense often easier than Affiliate programs
Google's AdSense is a superb revenue generating opportunity for small, medium and large web sites.
Some webmasters are designing brand new sites specifically for serving AdSense text ads. (It's against the AdSense rules to design a site purely for AdSense, so you'll want to include a few affiliate links or sell your own product, too.)

Here's the background info:
AdSense overview
AdSense FAQ
AdSense tech FAQ
AdSense policies

AdSense allows you to serve text-based Google AdWords on your web site and receive a share of the pay-per-click payment. AdSense ads are similar to the AdWords ads you see on the right-hand side at Google when you do a search there.

AdSense is having a huge impact on the affiliate marketing industry. It's often much easier to generate revenue from AdSense than from an affiliate program.
Weak affiliate merchants will die faster than ever.
If you're a merchant running a lousy affiliate program, now's the time to improve it FAST.

AdSense's advantages
AdSense is simple to join. It's easy to paste a bit of code into your pages.
It's free to join. You don't have to spend time finding advertisers.
Google provides well written, highly relevant ads - chosen to closely match the content on your pages.
You don't have to waste time choosing different ads for different pages.
You don't have to mess around with different code for various affiliate programs.

You're free to concentrate on providing good content and Google does the work of finding the best ads for your pages from 100,000 AdWords advertisers.
It's suitable for beginners or marketing veterans.
AdSense provides simple, easy-to-understand stats.
If you have affiliate links on your site, you ARE allowed to add AdSense ads. However, with your affiliate links, you must not mimic the look and feel of the Google ads.

You can filter up to 200 URLs, so you can block ads for sites that don't meet your standards. You can also block strong competitors.
Inevitably, AdSense is competing strongly for space on web sites with all other revenue sharing opportunities.

If you own a small web site you can plug a bit of AdSense code into your site and almost instantly relevant text ads that are likely to appeal to your visitors will appear on your pages.
If you own several sites, you need apply only once. This makes AdSense much simpler than joining a bunch of affiliate programs.
As you can see, I'm really keen on this revenue sharing service.

Disadvantages
One problem is inappropriate ads. You don't want spammy junk advertised on your site. Google's standards probably aren't as high as yours. You can filter out 200 URLs, but in some industries that won't be enough.
The stats Google supplies are inadequate. They're easy to understand at a glance. However, they don't tell you exactly which ads people are clicking on, or which keywords are involved. That's frustrating.

Also, I'd like to be able to identify and block ads that have very low payout rates, without doing a lot of sleuthing and messing around.
The ad panels say "Ads by Google" - free advertising for Google. You don't earn anything if someone clicks on that link.
The minimum payout is $100, which is regarded as too high by sites which don't receive much traffic. That won't worry experienced webmasters.
Also, sites that want to display AdSense ads may not include "other content-targeted and/or text-based ads on the pages displaying AdWords ads." However, human beings review the sites. Rejected sites have been able to appeal successfully.

Another disadvantage is that Google doesn't allow you to share your stats with other webmasters. The AdSense Terms and Conditions say:
"Confidentiality. You agree not to disclose Google Confidential Information without Google's prior written consent. 'Google Confidential Information' includes without limitation: ... (b) click-through rates or other statistics relating to Site performance in the Program provided to you by Google..."

That's really weird. Web site owners need to be able to share such information and discuss successes and failures.
A big disadvantage of the service is that Google doesn't say how much its AdSense partners will receive. You'll just receive an unknown share of the revenue.
Only a company with the goodwill and respect Google has earned could get away with such a cheeky offer.

Google says:
"How much will I earn through this program? The AdWords ads you are able to display on your content pages are cost-per-click (CPC) ads. This means that advertisers pay only when users click on ads. You'll receive a portion of the amount paid for clicks on AdWords ads on your website. Although we don't disclose the exact revenue share, our goal is to enable publishers to make as much or more than they could with other advertising networks."

So the only way to know how much you'll earn is to try it and see. If you want to bail out, all you have to do is remove the code from your site.
Don't put all your eggs in the AdSense basket. If Google discovers fraudulent clicks on ads appearing on your pages, it can dump your site from the service, and refuse to pay you all revenue owed. Some webmasters who claim total innocence have had this happen to them.

Google has made several changes to its AdSense FAQ, clarifying varying things. For example, it IS possible to apply for separate accounts for separate web sites. I've done so, and checked with Google that it's OK in my case. Read the rules - they look ambiguous to me. If in doubt, ask first!

Some time after the launch of AdSense, Google added "channels" which improve the tracking. I strongly recommend that you experiment with these.
Sites with "excessive advertising" are being rejected.
PLEASE read the rules and FAQ. When I looked, some advice in the rules contradicted advice in the FAQ. If in any doubt, ask their support staff. They're very helpful.
 

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